Search Engine Optimization
Online marketing can be a very complex campaign to manage and even more complex to set up. Search Engine Optimization (SEO) is the process of improving your websites' ranking within the results of a search. It is keyword based, but there is no pay per click fee. Invoke Interactive can optimize your website for the keywords and keyword phrases that make your business money. All of the programs offered at Invoke Interactive are completely customized to our clients needs and designed to provide a great return on investment.
Search Engine Optimization can be achieved through a variety of factors including keywords, meta tags, relevancy, updated information on the site, proper structure, search engine optimized framework, inbound links and many others. Invoke Interactive prides ourself on deploying sites that have a search engine optimized framework that are rich in content and have proper keyword and meta-tag optimization. In fact we go far beyond that; tracking, updates, and maintenance is all part of the search engine optimization package. Invoke Interactive is also proud to be an ethical search engine optimization firm, following all guidelines set up by the major search engines.

All of Our Search Engine Optimization Packages Include:
- Provide keyword research and analysis for, but not limited to, 15 keywords or phrases
- Competitive analysis for main keywords/keyword phrases
- Analysis of site architecture, naming conventions and linking structure
- Analysis of HTML and page design structure
- Improvement of Page Titles and Meta tags
- Necessary modifications to essential page text elements, structure, and HTML code for achieving satisfactory search engine placement
- Optimization of site images
- Hand submission of web site to major search engines
- Creation and submittal of a Google .XML sitemap
- Analysis, recommendation, and implementation of inbound PR3+ one-way links
- Social bookmarking links
A word of caution, when choosing a SEO company make sure they are not using black hat practices. Find a reputable company that is not using link farms and keyword stuffing to optimize a website. The consequence of these actions can include the search engine black listing your website from all indexes in the future. Many times the fly by night companies who offer SEO at a very low price are doing just this and it can destroy your chances of ever being found on the search engines.